Press + Media

Millennia TEA and Sobeys Partner to bring Global Health Innovation to All Canadians

Saint John, NB – A New Brunswick start up that created an all-new way to share one of the oldest and healthiest beverages in the world is getting a big boost.

Millennia TEA and Sobeys have partnered to bring the first-ever raw, un-dried TEA to grocery freezers across Canada.

Tea in the freezer aisle is something that’s never been done before. Millennia TEA co-founder Tracy Bell says working with a Canadian grocery giant rooted in the Maritimes to bring a Maritime innovation across the county was a natural partnership.

[PODCAST] - Pitch With Confidence: 5 Things To Do Today with Tracy Bell

“Entrepreneurs are ALWAYS pitching. We are pitching ourselves and our services, our products and offers, we are pitching partnerships, sponsorship's, features, endorsement deals, we’re pitching potential employers, new acquaintances, and in some cases we’re even pitching for funding. Heck, as parents we’re even pitching for less screen time and more vegetables every dang day! Safe to say having the ability to hone an effective pitch is a pretty essential tool in business and in life,” says Kelly Lawson on The WORKSHOP WEEKLY podcast.

Seed Investment Round Attracts Strategic Partners

The delicate-tasting tea is packed with powerful health benefits thanks to its first-in-category flash-freezing technology that preserves 5x the antioxidants found in dry leaf teas – nutritional properties lost through the traditional drying processes around tea.